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5 tips to boost your PPC results on Google

As costs of PPC campaigns are increasing, internet marketers are more than even under the pressure to deliver positive results. The performance of PPC campaigns is dependent on following factors: – The impression rate – Your ad position – Click thru rate (CTR) –...

SEO Guidelines Search Engine Marketing

SEO guidelines also known as Search Engine Optimization set the rules used by major search engines like GOOGLE, Yahoo, and MSN, etc. to judge whether or not to include a website in their search engine results. Believe it or not , having your website included in Google...

Pay Per Click Advertising And Marketing

When I think of Pay Per Click, I think of a marketing strategy that has two different sides – one where you pay for published ads and one where you get paid for publishing ads. Somebody is always paying for the click, whether it is you clicking on someone’s ad or...

5 Surefire Tips for Effective Email Marketing

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and...

Why do email marketing?

Email marketing is the practice of using email in the marketing communications. It covers every email sent to customer, a potential customer or a public venue.to be more precise it includes: * Sending direct promotional emails to try and acquire new customers or...